What makes me sad is that they don't seem to understand what kind of fandom they're in.
The Free! creators are aware of their audience. They put in shipbait because they know it works and the fans want it. But because of that, they will NEVER EVER EVER make a ship canon! They'll go back and forth between pandering the most popular ships and that's all that's ever going to happen. They'll lose too many viewers if they do anything else.
And yet they fight as if one pairing is somehow better than the other. Over a show with one season and pretty flat characters that's just meant to be some fun fanservice. Good lord, it hasn't even been around for a year! I think wank is the only thing keeping that fandom really alive.
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The Free! creators are aware of their audience. They put in shipbait because they know it works and the fans want it. But because of that, they will NEVER EVER EVER make a ship canon! They'll go back and forth between pandering the most popular ships and that's all that's ever going to happen. They'll lose too many viewers if they do anything else.
And yet they fight as if one pairing is somehow better than the other. Over a show with one season and pretty flat characters that's just meant to be some fun fanservice. Good lord, it hasn't even been around for a year! I think wank is the only thing keeping that fandom really alive.